Notes, not noise.
Practical writing on web, marketing and AI from the team that has been doing it since 2008.
wp2shell (CVE-2026-63030): affected WordPress versions and the fix
wp2shell (CVE-2026-63030) lets an anonymous attacker run code on a default WordPress 6.9 or 7.0 site. Patched in 7.0.2, 6.9.5 and 6.8.6. Check yours now.
Read →Figma to WordPress: how a pixel-faithful conversion actually works
What separates a faithful WordPress build from an approximate one: design tokens, the breakpoint gap, QA against the file, and what exporters miss.
Read →White label WordPress development pricing: what agencies actually pay
Honest price bands for white label WordPress work, the cost drivers that move a quote, and why the cheapest partner almost always costs the most.
Read →White label WordPress maintenance: reselling care plans under your brand
How agencies resell white label WordPress maintenance under their own brand: the margin, the handoff mechanics, and the multi-platform catch.
Read →WordPress maintenance plans: what a monthly plan should include
The 8 things a monthly WordPress maintenance plan should cover, what each one protects you from, what plans cost, and what the cheap ones quietly skip.
Read →How to choose a white label WordPress agency (a checklist from one)
The 7 questions that expose a weak white label partner before they touch a client project - with our own answers to every one of them.
Read →Why we stopped hiding the white-label work
For 18 years we were the name nobody saw. Here's why that's now the headline.
Read →When to leave WordPress (and when to stay)
WordPress is the right tool more often than Twitter would have you believe. Here's how we decide.
Read →The European Accessibility Act: what it means for your website
Accessibility is now a legal requirement for many European businesses. Here's the practical version.
Read →Fixing the WordPress "Database Update Required" loop
You click "Update WordPress Database," it succeeds, and then it asks again - forever. Here's how to break the loop, in order of least to most invasive.
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