Notes, not noise.
Practical writing on web, marketing and AI from the team that has been doing it since 2008.
Where the Baltic web actually lives: hosting and digital sovereignty
One Estonian and one Lithuanian company each host 41.7% of their country's web. Latvia has no such host, and 31.3% of its sites hide where they live.
Read →The state of the Lithuanian web: the region's contradiction
Lithuania has the largest web in the Baltics, 95,014 living sites, and the weakest defences: 2% DNSSEC and 3% of domains protected against email spoofing.
Read →php2shell (CVE-2026-109618, CVE-2026-109619): which PHP versions are affected and how to check yours
php2shell lets an anonymous request run code on a PHP server. Fixed in 8.5.12, 8.4.27, 8.3.36 and 8.2.35; 8.1 and older get no release. How to check your site.
Read →The state of the Estonian web: the hypothesis that survived
Estonia leads 16 of 24 measures in our audit of 293,806 Baltic websites. The lead is structural: Estonia hosts, builds and measures its own web.
Read →Google Fonts and the GDPR: what four in ten Baltic sites send to Google before the page draws
About four in ten Baltic sites load fonts from Google's servers, which hands each visitor's IP address to Google. How to check yours and move the fonts home.
Read →Does Cloudflare block AI crawlers? What each setting does
Cloudflare now documents new domains as allowing AI search, agents and training. Where each switch lives, what it does, and how to check yours.
Read →Is WordPress secure? What actually gets WordPress sites hacked
In 2025, 91% of new WordPress vulnerabilities were in plugins and six in core. Why bought themes with 30 plugins get hacked, and what they cost in ten years.
Read →Cookies before consent: the banner is decoration on most Baltic sites
Nine in ten Baltic sites with a cookie consent tool still set cookies before the visitor answers. How to check yours in two minutes, and what the fix involves.
Read →The vibe-coded Baltics: 311 Lovable sites are already in production
The Baltic Web Audit found Lovable on 311 live sites. Whether one of them is production ready comes down to three checks, and Lovable documents all three.
Read →The most popular WordPress plugins in the Baltics, counted on 83,874 sites
Yoast, Contact Form 7, Elementor and WooCommerce form one standard build across the Baltic WordPress web. Here is the count, and who owns each part.
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