Slow website performance can be frustrating to your visitors and result in lost business opportunities. Professional WordPress optimization services can speed up your site to make it more appealing to customers and ensure an increased conversion rate.
Split Reef’s services specialize in alleviating speed-limiting issues on WordPress websites, offering comprehensive optimization that includes image compression, font selection and the most appropriate plugins for your site.
Page load speed
Page load speed of your WordPress website is one of the key determinants in whether visitors remain or abandon your website, as slow loading times can lead to lost conversions and Google penalises sites with poor page speed performance. Therefore, selecting an optimization service with reliable and consistent performance is vital.
WP-Optimize can significantly speed up your website’s loading times by compressing HTML, CSS and JavaScript files – this reduces the amount of data sent from your web server to visitors’ browsers and can increase loading speeds by as much as 50%!
Utilizing a CDN will also help increase page load speeds on your website by minimizing latency and improving user experience, while at the same time improving SEO rankings by decreasing resource requirements to render pages and eliminating query strings that contribute to web speed issues.
Conversion rate
Turning website visitors into paying clients can be a formidable task for organizations. Doing this requires paying close attention to technical aspects such as load times – this is where conversion rate optimization (CRO) comes into play; however, it can quickly become time consuming to customize every little aspect of a site from its shade of red to the exact placement of call to actions.
Select a WordPress speed optimization service with settings tailored specifically to fit your website, such as providing 1-time speed fixes, ongoing speed-up services and monitoring. When researching companies offering these services, make sure they offer real-life success stories as well as payment plans tailored specifically for you – plus they should help identify where slowest parts of your website lie!
Security
Consider their security measures when selecting a WordPress optimization service provider, from backups that can restore sites after disaster to updates that help ensure that your website meets digital trends and user preferences while increasing search engine rankings.
Speed and performance are also integral parts of WordPress optimization services, which can be achieved using caching plugins and optimizing databases. These services will reduce page load times while decreasing server response times; additionally they’ll optimize code to reduce its size resulting in enhanced site speed and user experience.
WordPress optimization service will also assist with establishing and configuring a content delivery network (CDN), to ensure visitors access your website from a nearby server, thus reducing latency and increasing speed. Furthermore, they’ll minify code as well as optimize images and databases.
SEO
WordPress websites must be properly optimized in order to achieve maximum SEO results, which includes having the appropriate specifications, updating WordPress, optimizing databases and managing plugins as well as including your primary keyword strategically throughout the site – this will increase traffic while making your site more discoverable by search engines.
Setting your preferred domain name is one of the key steps in speed optimizing WordPress sites, and will prevent search engines from indexing the non-preferred version, while simultaneously speeding up page loads by eliminating duplicate content duplication.
An essential step for optimizing any site is incorporating a caching plugin. This will decrease server response time and optimize database efficiency, minify CSS/JS code, defer render-blocking resources, reduce HTTP requests by caching pages/memory/objects/opCodes etc; Autoptimize is an excellent solution that inlines critical CSS while caching images.
